I hadn’t followed much good from Improv Everywhere really since their amazing Best Buy caper, but I have to say, they’ve been on lately. It looks like their random public freezes have become an absolute phenomenon. And taking a jumbotron, ex-NBC sportscaster, and the Goodyear Blimp to a little league game is a pretty freaking brilliant use of a day in my eyes.
Like all of the people that work with me know, the thing I’m really crazy about is SEO. It’s kind of my thing in the company. Really, with the world constantly moving to the Internet, what better piece of knowledge is there than understanding how the search engines work?
After seeing Google’s Director of Development Kevin Willer speak at ISU a few weeks ago with Chad, I’ve been on even more of a focus on Google that usual. One thing that’s really struck my attention this past week was Stuntdubl‘s fantastic post recently on Google Hot Trends and Eliot Spitzer searches. How something this cool has existed for so long without me knowing I have no idea. More dorky / interesting to me than even the hot trends tool, is just looking at the public information they have on searches in general with Google Trends.
First, it seems natural to check the natural pulse of the Internet to look at how much searching has been done overall. We’ll call this our control.
Fantastic. Now you can use this information to find out things that matter. Like, when did it really become cool to rick roll a crowded place with one of those juke boxes that lets you download songs? The answer is actually quite a while ago now..
Or, how about the demand for glittery “Hot Stuff” graphics and other myspace-related Internet pollutants.
You get the idea- give it a try.
In other news, EdibleHost.com, one of the bastard step grandkids of the Nobis company list; now has a really fantastic plugin for instantly checking out domain names in FireFox.or IE7. Go ahead and click on this to get it on your search list; and the next time you have a great .com idea, don’t just forget about it and write it off, find out if you could make it happen.